OConnor Business Insights
Method #2: Asset Based Approach
To determine the value of a business using the asset approach, the company’s assets should represent most, if not the entire value. This calculation takes all net tangible assets: the machinery, equipment, furniture, fixtures etc. and determines the fair market value replacement cost. The asset based approach to business valuation is used by the seller if the business has minimal profitability, or if the owner is no longer concerned with the continuation of the company. An industry or strategic buyer might also use this approach if they are looking for a company to buy cheaply to acquire certain assets.
Method #3: Income Based Approach
This final approach is the most common method for valuing small and medium-sized businesses. As indicated by the name, the income approach is based on company earnings and revenue.
One method is known as the Multiple of Discretionary Earnings Method, which is defined as the net operating income + necessary adjustments + the owner’s salary. The Multiple is the inverse of the capitalization rate, which is determined by a company analysis. Another income approach, the Discounted Cash Flow method, is based on a reasonable five to ten-year projection, and uses a discount rate to calculate the present value of the future cash flows. Different types of buyers and their advisors will have different approaches to business valuation, but most will include some variation of the Income Approach. For example, buyers who are focused on future profits will likely look at the discounted cash flow approach when it comes to the valuation of the company, whereas a buyer who is looking for growth by acquisition might look at the Multiple of Discretionary Earnings method of valuation instead.
This is where we at OConnor Business Brokers can help. Our certified business brokers have many years of experience with all types of business valuation, and we work with you to find the best fit. Want to learn more? Contact us today, we can’t wait to connect with you!
If you are a business owner considering selling a business, and would like to learn more about OConnor Business Brokers and Consultants and the services we offer, please contact us to arrange a confidential business evaluation.
You will meet one of the Directors of OConnor Business Brokers, and your requirements will be discussed. During the meeting you will have the opportunity to find out more about selling a business, and how our business brokers and M&A Advisors can assist you with the business sale process.
Unlike many other approaches, OConnor Business Brokers start without any preconceived ideas about what is right for you and for your business. By understanding the business and your motivation we can help steer you in the right direction. This often challenges conventional thinking and comes as a refreshing change to the norm.
The Directors of OConnor Business Brokers have experience as business brokers, business consultants, M&A advisors, and business owners. We understand the challenges and pressures that face a business at any one point. We therefore use our time together not to try and sell you our services but to help you understand your options and how we can help.
An initial meeting lasts approximately one hour, and can take place virtually or in person at our office.
Designed By WSI Digital Marketing Winnipeg | Copyright OConnor Business Brokers 2025